Your website is at the center of your law firm’s digital marketing efforts. We create beautiful websites that are designed to reflect your brand and convert visitors into new cases.
Array Law helps attorneys and law firms that are serious about aggressive growth with bold marketing.
Our service includes design, content creation, brand messaging, third party app implementation, SEO, and click-through landing pages. These services are integrated to create a website that is visually stunning, conveys your brand, ranks high in search engines, and converts visitors into clients.
The website design must be aesthetically pleasing, well-designed, visual in nature (pictures and videos), and easy to navigate. Your prospects must be able to find what they’re looking for quickly without having to wade through unnecessary pages, links, and content.
The designs are simple to use and have easy navigation and menu systems to make your website seamless.
Of course, our websites are optimized for mobile first. Gone are the days of people using only desktop computers to access the internet. Your website will be beautiful regardless of the type of device the visitor is using and seamlessly translate across all devices.
Custom Designed, Easy To Navigate
Built For Mobile First
Designed To Convert And Make You Money!
A conversion-focused website design is critical for success. Getting your law firm’s website to the top of search results and driving traffic will do little good unless it can turn visitors into clients.
We integrate compelling content that emphasizes the problems you solve and the reasons you’re better than your competitors at solving them, effective calls to action for case consultation, chat functionality, and above-the-fold designs to persuade your visitors to become clients. Your website will turn information-seekers into leads.
Messaging That Sells Your Service
Effective CTAs and Easy-To-Use Contact Forms
A/B Website Page Testing
Speed has a significant impact on the users’ experience and how search engines rank you. It’s critical that your law firms website meets or exceeds Google Page Experience guidelines. If it takes more than 2-3 seconds to load your website, a visitor won’t wait around. Google ranks fast websites higher up in search results and it even impacts the position as well as the price you pay for PPC advertising. If your law firm’s website loads slow, taking action steps to address load speed is a critical next step.
Speed Optimized For Mobile and Desktop
Reduced Bounce Rates and Improved User Experience
Routine Maintenance Performance and Speed.
Better Search Engine Rankings and PPC Advertising Performance
Practice area pages allow you to connect with visitors and help them to better understand your services, brand, and reasons to choose your firm. Well-designed pages engage the potential client, illustrate what value your firm can offer, and compel them to take action to contact you.
We will develop beautiful, clean, informative, easy-to-navigate and compelling practice area pages that will not overwhelm your potential client in order to turn them into new case leads.
Organized and Easy To Navigate Practice Pages
Engage, Educate and Sell Potential Clients
Compel Them To Take Action
Law Firm Website Design starts with the look, feel, and intangibles of branding. Regardless of the degree of branding you have before starting with us, when we’re done, you’ll have a cohesive online presence that will engage your customers. Your custom-designed website will reflect your brand and convey your unique message. Just the way you envisioned it.
Always Custom Designed
Reflect, Convey and Meet Your Brand Standards
Improve or Develop The Brand and Message
Search is an extremely important client acquisition strategy. That’s why every law firm website we build is designed with your target audience and SEO in mind. Our team lives and breathes Legal SEO. We start with the high-intent keywords your potential clients use when they need legal services.
We structure the site to exceed Google SEO standards to ensure it is easily crawled and indexed. Then, we leverage the numerous behind-the-scenes complexities of technical and on-page SEO to build a site that is ready to be found often and high in search results when potential clients are seeking your services.
E-A-T SEO Approach (Expertise, Authoritativeness, and Trustworthiness)
SEO Friendly Site Architecture
Fast and Healthy Websites
Search advertising is a hugely effective way to market law firms. The advertising click-through landing pages that balance relevance to the advertising with pleasing design aesthetics, easy navigation, speed, and informative content perform better. We provide users who asked a question in search with an answer that is relevant and compels them to take action.
Additionally, the landing page user experience is a component of the quality scores for keywords in search advertising campaigns. The better the quality score, the more often your ad is shown, the higher it ranks in the search results, and the lower the cost per click. Good website page designs make your ads perform better.
High Landing Page Experience Quality Scores
Relevant, Informative, and Trustworthy Content
Easily Navigated, Fast, Mobile-Optimized Pages
Designed to Convert
With our indexable Spanish translation offering, you can instantly cater to the 13% of Spanish speaking population in the United States. It’s fast, easy, and it is an incredible ROI for you and your firm.
Website visitors will have an option to switch between English and Spanish versions of each webpage.
Spanish translations will reside on separate web pages that can be indexed for Spanish search results.
A managed website service is the only way Array Law builds and maintains websites. Our websites offer: builds that are fast to launch (8-12 weeks), cost-effective, and provide a flexible approach to design that is characterized by iterative releases, quality content, continuous improvement, and continuous optimization. This means your website is always up to date, secured, and working effectively.
In today’s modern world, web design, viewing methods, and the technology involved with all this change very fast. If your website hasn’t been updated in a week, you could be losing business. Therefore, it’s to your advantage to have someone exclusively dedicated to always optimizing it with lead generation in mind.
The project-based website service is the traditional, linear method of producing a website. It usually takes a lot longer due to its nature. The entire project must be planned out from beginning to end, there are milestones and stages, and it is very rigid and structured. It often takes 4 to 8 months for large projects before the perfect ready-to-launch website is finished.
In the end, the new website is installed, launched, and live. The project now comes to an end. The company now has its shiny new toy with no one to do the updates and content changes. They have to enter into a new agreement for maintenance and support. This is usually charged at an hourly rate and can be a frustrating experience for both sides.
Reduced time to benefit. Faster deployments because unlimited changes allow the client to deploy a ready for the public website while other non-critical components and pages are continuously fine-tuned or added.
Reduces initial costs. The project cost is spread out over the year so there is not a huge front-loaded payment followed by another large lump sum at completion.
It provides for ongoing scalability, integrations, and unlimited content changes.
All Updates including WordPress core, plugin, themes, PHP, and 3rd party app updates as well as TLS (formerly SSL) certificates (security patches) are taken care of.
Provides continual performance and speed optimizations, virus scans, and broken link scans as well as, uptime monitoring and nightly backups.
All updates and all needs are managed for free. No extra charges. No rate obstacles to keep you from moving ahead immediately with any modification to the site.
Enjoy the best website design with Array Law and see why we offer the most convenient way of generating new business from your website than any other website design agency with no extra fees.
We feature the most comprehensive, no extra fees package where businesses can enjoy unlimited website design changes, a dedicated team of designers led by a professional project manager, a fast mobile-responsive website, secure cloud hosting with near 100% uptime, and continuous security updates and backups.
We provide unlimited website content changes. That can include not only adding, editing, or removing the words and pictures on a webpage, but also adding, removing, or modifying web pages and even the theme itself. Since you’ll always have the ability to get your website updated through our support team, it will always be up-to-date and in style!
We used to charge clients once and deliver a website. What we found is that most clients didn’t have the ability to maintain their website. Many websites would never be updated again because our clients didn’t have the know-how to make changes. Others neglected the security or patches. And most of all, we simply saw that websites were neglected and became outdated over time.
We provide bank-level encryption on all of our websites and on every web page. Encryption ensures that all the data that is transmitted between the web server and the web browser is encrypted so that no one can access the data and later hack you. This is especially relevant when you or others log into the administrative backend of your website. You don’t want your username and password floating around on the internet unprotected!
On average, our websites receive 2-3 patches every single week. We apply these on a regular basis to ensure you not only have the most up-to-date functionality but also to apply critical security patches. Imagine putting a desktop computer directly on the internet without a router or firewall in front of it. Then imagine not patching it for years. Think it would get hacked? Absolutely, and it would probably take just a few minutes.
A website is no different and is actually an easier target since it’s always on. You have to protect your website or it will get hacked, costing you hundreds or thousands of dollars to fix the damage and an unknown amount in lost business and faith in your company.
What good is a website if it’s not available? Maximum uptime is imperative. That’s why we only use tried-and-true cloud hosting for our websites. With cloud hosting, the website code will automatically shift from one server to another within a server farm based on the server farm’s routing intelligence. That means maximum uptime. On average, we boast a 99.99% to 100% uptime, week in and week out.
Array Law is a premier digital marketing services provider to the legal industry. We work with law firms across the United States to deliver fully integrated digital marketing campaigns that generate new clients. We are a 100% digital-focused marketing company for law firms with proven expertise and a strategy that minimizes waste, delivers high ROIs, and generates new cases faster. We realize the competitive nature of the legal industry and we want success for our clients.
…to establish a strong online presence, drive quality traffic to your site, establish your law firm as the expert in your industry, and get you new clients. Our services include website design, seo, ppc advertising, and social media marketing for law firms. Our law firm marketing experts partner with you to develop a documented digital marketing strategy that will detail your goals, the target audience, and how we will engage on your law firm’s behalf while addressing your individual business needs and industry standards.
…is to provide complete transparency by staying in constant contact with our clients about the performance of their online business. We will report on measurable results. We work tirelessly to produce measurable results and that’s what we will report on. We track every move and work to consistently improve those results as we strengthen our partnership. We provide simple plans that have no hidden costs and no surprises at the end of the month.